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Whilst page views, unique visits and visit durations are all self-explanatory, bounce rates aren’t quite as clear-cut and invariably cause some confusion for ecommerce sites.

As the number one ecommerce platform in the world, Magento offers a paid eCommerce platform named Commerce, and a free version named Open Source, but which is best for who?

It’s funny how four little letters can wreak such havoc across the web. You’ll no doubt have heard about the EU’s sweeping General Data Protection Regulation (GDPR)...

As a web design agency, it’s vital to keep a finger on the pulse. Trends burn out, fashions fade – and sites that looked box-fresh yesterday are already showing their age.

Have you ever abandoned an online shopping mission before you have even reached the shopping cart?

As a web design agency, one of our biggest challenges is keeping on top of the latest mobile user experience (UX) trends. Just like the technology that it’s consumed on, UX is constantly evolving

Easy-builder website tools are seemingly everywhere online, but are they the right solution for an ambitious business?

We are looking for an experienced, forward thinking Digital Marketing specialist to join our growing team.

Earlier this year SOZO had the privilege of being asked to take part in UK Fast’s eCommerce Round Table at the eCommerce Expo in London.

SOZO's bold predictions for 2017 in SEO, Virtual Reality and Social Media