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Video

How Independent Brands Can Win Against Amazon

While global giants like Amazon dominate the ecommerce space, there’s a growing shift in consumer behaviour that independent stores can leverage for success. 

In this video, SOZO’s founder Shaun shares how smaller ecommerce brands can thrive by focusing on eco-conscious values, great sustainable design, and transparent messaging, especially in a world where conscious consumers are seeking more meaningful connections with brands.

What he covers:

  • The power of sustainability as a growth driver
  • How design and branding give independents an edge
  • Why green messaging leads to better loyalty and referrals
  • Tips on how to communicate your eco credentials with clarity and impact

If you want help defining your brand to stand out in a crowded market, let’s talk