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25th Year Anniversary

Mastering SEO in the Age of AI

How to Optimise Your Business for Generative Engine Optimisation (GEO)

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Future-Proof Your Business with GEO

Generative Engine Optimization (GEO) is redefining how businesses are discovered online. This free guide explains what GEO means for your brand and how to stay visible in an AI-driven search landscape.

Estimated monthly users of AI Overviews (April 2025)

bn

Reduced average CTR from Google due to AI

%

AI-driven snippets link to one or more domains from the top 10 organic results

99.5

See what's inside…

What the rise of GEO means for your digital visibility
Why businesses can’t afford to ignore AI-powered search
Actionable GEO strategies to secure your place in AI Overviews
Understand the impact of AI Overviews on your business
How Anser Engine Optimisation (AEO) and AI SEO support GEO for maximum impact
Essential tactics to get cited in generative search results

Discover essential tactics to secure your spot in AI search results with our free ebook

Download our free ebook

“AI is transforming how people search, and how your brand needs to show up. We can show you how to optimise for AI-first search and future-proof your online visibility”

Christian

Christian

Head of Search Marketing

Christian Goodrich (Head of Search Marketing & AIO at SOZO)

What You'll Learn

Why GEO is a game changer for online visibility
How GEO connects with Answer Engine Optimization (AEO), AI SEO, and LLMO
Practical steps to optimise your website and content for generative engines
How to adapt to fast-changing AI search behaviours
Key actions to win in generative results, not just traditional rankings

What are the benefits of AI Overviews?

Increased visibility
Higher engagement
Cutting-edge advancement
More qualified traffic
Enhanced user experience

Ready to see how Generative Engine Optimization can reshape your digital presence?

Get your free GEO eBook