A key objective for this project was to enable customers to feel confident in their purchase decision, both in the quality of the product they were acquiring but also the authenticity of the brand. By using promotional banners, detailed product information and large, impactful imagery, Soul Analyse is now able to do just that.
For Soul Analyse’s customers, positive affirmation jewellery is such an important part of their identity that it was important for them to learn about the story behind the products. SOZO worked closely with the Soul Analyse team to produce content that was meaningful to its users, but that also actively converts users into customers.
As part of our ongoing SEO service, we continue to create inspirational shopping experiences for Soul Analyse users, while also producing a schedule of new content that attracts users across the web, through search engines and social media alike.