just fabrics
A bespoke ecommerce solution for a very bespoke product
Just Fabrics wanted a large and sophisticated ecommerce website which would compete nationally with some of the biggest fabric websites.
"Thanks SOZO for all your hard work this year, it is truly incredible the progress that the website has made this year"
Thousands of different fabrics in a range of sizes and colours
Just Fabrics sell thousands of different fabrics online, all in a range of sizes and colours. Many off-the-shelf ecommerce platforms are simply not suitable for selling fabric, so we built a completely bespoke ecommerce solution to fit their unique requirements.
The ecommerce website had to be easy to use, yet also convey the vast range of products they sell. We designed and built some great custom features, including a mood board and online curtain quote engine which allows customers to create their own custom curtains or blinds online and get a real-time quote.
We also built a custom, back-end stock and customer management system which the client uses to run their online business.
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30%
increase in organic search over 36 months
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391
Google page 1 rankings
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25m
page views per year
Over fifty thousand visitors per month
Due to the complexity of the products, we had to build a highly sophisticated content management system for Just Fabrics, giving the client control over the text, images and orders.
The site’s modern design has been very popular and has helped to attract lots of new customers. Through our SEO service, we have achieved page one Google listings for a range of competitive keywords. Consequently the website receives over fifty thousand visitors per month and a very high volume of orders.
The site was shortlisted in the top 3 for Ecommerce Awards 2013.
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