A New Era of Search: Prepare your business for Google’s AI Overviews
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About the event
On Tuesday 23rd July 2024 at 11.30am, we hosted an exclusive SOZO webinar all about Google’s impending AI Overviews.
Google constantly develops new ways to search, the latest of these advancements being search powered by AI (artificial intelligence). By the end of 2024, it’s estimated that over one billion users will be able to access Google AI Overviews (previously known as Google SGE).
In this lively panel session, we discussed how this new generative era of search will impact the everyday user, and provided you with all the tools you could possibly need to prepare for search-generated success.
Topics covered
- What are AI Overviews?
- Why it’s such a game changer
- The benefits of AI Overviews…
- … and the challenges ahead!
- How to prepare for search-generated success
What you’ll gain
- A solid understanding of what AI Overviews is and how it will affect user behaviour
- Confidence in preparing for maximum visibility as AI Overviews rolls out across the UK
- Actionable advice that you can implement immediately
Speakers
Joseph Hirst – Marketing Director @ SOZO
